We have been speculating over the fate of the Biography Bookshop space for a while, and the building's owner has confirmed to WWD what many suspected: Marc Jacobs will be moving in to open an as yet unannounced new concept store. Jacobs President Robert Duffy hinted several months ago that there were expansion plans afoot on Bleecker Street, but offered no specific details, and the company is still mum on the topic. Reportedly, the designer's lease on the enviable 500 square foot corner shop at 400 Bleecker will begin in February 2010, which suggests that a new store will be open next Spring, making a whopping six freestanding stores for Jacobs in the West Village —four of them on Bleecker.
As for the bookshop, as reported before, it will be moving further east on Bleecker and renaming itself Bookbook.
Marc Jacobs Set for Another Store on Bleecker by Sharon Edelson (WWD)
Previously, Extended Relocations: Biography Bookshop Transitions Down The Street
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