Here's a late afternoon surprise that should delight West Siders who miss trolling for bargains at Filene's Basement.
Bloomingdale's is opening its first, much rumored off-price outlet store in New York City at the corner of Broadway and 72nd Street in the space that has housed Urban Outfitters for the past 15 years or so. The Observer reports that the popular East Side department store will take over the space in July when Urban Outfitters' lease runs out, and they predict an opening in time the Holiday Season which suggests that renovations will probably not be too extensive, though, we don't really know what the store is going to look like yet.
With a 3-level DSW at 79th Street and the space once occupied by Loehmann's still empty, the Bloomingdale's move signals that the West 70s are still considered fertile ground for discounters of upscale goods despite the loss of significant players in the past few years. It also shows that luxury department stores are no longer wary of placing their outlet units near their exalted full-line flagships. Several years ago, a Bloomingdale's outlet would have been a likelier prospect for Woodbury Commons or Secaucus, but since Nordstrom Rack showed up in Union Square, and now that Saks Off 5th will be opening just a few blocks away from a glitzy upcoming new full-line Saks at Brookfield Place in the Financial District, the outlets are now, officially no longer a dirty little secret to be shielded from full-price customers.
What is to become of the longstanding Urban Outfitters remains to be seen. While there is a smaller unit further up Broadway near 99th Street, the popular chain will have no other West Side stores above 14th Street after July. Neither retailer has yet confirmed the moves, but if Urban Outfitters is looking to stay in the area, Loehmann's old digs in the Ansonia still appear to be available.
Bloomie’s Heading to UWS With New Discount Concept (Commercial Observer/NYO)