Stefani Greenfield to bring "Scoop Style" to HSN

Scoop storekeeper and occasional "Today" show contributor Stefani Greenfield is taking her store to the Home Shopping Network next month according to WWD. "Scoop Style" will start airing on May 17th. As part of HSN's efforts to raise the level of its merchandise, Greenfield will be featuring the same type of contemporary and designer labels offered in her store along with her Scoop private label rather than creating a less costly collection specifically for TV selling.
Here at The Shophound, we generally try to keep our TV separate from our shopping activities. Since we devote enormous amounts of time to both pastimes, we feel that combining the two would simply send us into a hypnotic haze that can only be broken by The Quacker Factory.
Scoop Bringing Its Style to HSN (WWD)