American Apparel is At It Again
Madewell Set for SoHo by Christmas

Vera Wang is Set For Mercer Street

VerawangsohoThe signs are up at the future Vera Wang boutique at 158 Mercer Street, right across the street form Marni and Marc Jacobs. The shop was announced in January, but no opening date was set, so we can't tell if the minimal interior we saw while peering through the door was Vera's, indicating an imminent opening, or left over from the previous occupant, which would mean a season or more to wait. The Shop will carry both the Vera Wang collection and her contemporary line, Lavender Label, but no bridal.
What we really want to know is whether or not Kohl's will be opening a pop-up shop in Manhattan to promote the launch of Simply Vera Vera Wang next month? It worked well enough for Target's Isaac Mizrahi and Proenza Schouler launches. If they don't, then we'll have to schlepp out to Secaucus or...Jersey City!
Speaking of the big red bullseye, RACKED has pictures of the upcoming line Loeffler Randall will be doing for them. Looks like we can expect another stampede in Brooklyn.
Vera Wang (Official Site)


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