T-Shirt Report: Gap Goes Gallery
For Artists' Tees On Fifth
For Artists' Tees On Fifth
July 24, 2009
You can never have too many t-shirts, or at least that's what The Shophound tells ourself when we are cramming yet another one on the closet shelf. If you happen to find that your t-shirt shelf is looking a little anemic, it is important to differentiate between the cool (UNIQLO, James Perse, Trovata) and the revolting (Ed Hardy and anything else associated with Christian Audigier). It's not always simple, but the GAP —no strangers to the T-shirt— have made it easy for you shoppers. This month they have launched a the latest in a series of artists-designed T-shirts in conjunction with the (PRODUCT) Red program which fall decidedly on the cool side of the fence.
To promote this newest group of tees, Gap has transformed its Fifth Avenue concept space into a gallery featuring 10 original artworks along with the $28 shirts. The gallery will be open until August 10th, and the shirts will be available at Gap stores and at Gap.com as well as at The Whitney Museum of American Art which will carry selected styles through August 30th
As part of the (PRODUCT) RED program, 50% of the profits from the t-shirts will be donated to The Global Fund to Fight AIDS in Africa.
GAP Concept Store, 680 Fifth Avenue between 53rd & 54th Streets, through August 10th, Midtown
From The Press Release:
• James Jean is in constant search of the sublime in the forms of nature, in the rationality of design, and in the havoc of chance, rendered in pigment and pixels.
• Geoff McFetridge instinctively ignores creative boundaries. He’s a truly multidisciplinary artist. From poetry and graphics to textiles and animation, McFetridge is an all-around visual auteur.
• Non-Format is Kjell Ekhorn (Norwegian) and Jon Forss (British). They believe typography and image making are two sides of the same coin. Which side is heads and which side is tails, they leave for you to decide.
• Deanne Cheuk is an artist, designer, and illustrator. She is obsessed with utopia, mountains, waterfalls, outer space, trees, clouds, the ocean, patterns, mushrooms, shadows, and colors that look almost black.
• Keiko Itakura's work traces the complexity of happiness with adventures into the outer reaches of virtue and vice. The more you look, the more you feel.
• Swedish illustrator Kari Modén is inspired by pop art, fashion, and South American poster design. With a great sense of color, she uses her bold and expressive style to mix simple shapes with type.
• nomoco’s inspiration is nature. She enjoys playing with ink and its organic movement.
• James Joyce's art combines bold graphic shapes, hand drawn lines, and vibrant color to create powerful, ideas-based imagery.
• Stephen Kelleher is an Irish born designer and illustrator who makes Brooklyn his home. Working under the name Frankenstyles since 2003, he regularly bullies shapes and colors to do his bidding.
• Stina Persson is an illustrator based in Stockholm, Sweden.
• Celia Calle's aesthetic is strangely alluring and undeniably powerful. Her images are ominous, commanding, sometimes warped, but always spiced with a generous injection of humor, in keeping with the artist's effervescent personality.
• David Hollier is a New York-based graphic designer and illustrator.
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