Can Someone Please Explain?: The Mysterious UGG Line
December 29, 2009
We have become accustomed to regularly seeing lines outside some stores like the Marc by Marc Jacobs accessory store on Bleecker Street, Abercrombie & Fitch on Fifth Avenue or the crowd of fanatic collectors outside A Bathing Ape in SoHo when new items are released.
But UGGs?
Why?
There has been a line outside that store all month, and now that Christmas is over, it's still there. The picture above was taken at around 3 PM yesterday —a Monday. (Apparently, the line is forced to break in front of the art gallery next to the Ugg boutique, but continues down the block.)
Aren't there tons of places in the city that sell these things? What is the matter with these people?
We were hoping that Uggs were one of those trends that would die with the end of the '00s like trucker hats or (please!!) Crocs.
Apparently, it's going to take a little longer than that.
I assume these people are all tourist and think it's "totally the coolest" to buy your Uggs in NY. Then they probably head up to Coach and their NY dream vacation is complete.
Posted by: kim | December 29, 2009 at 06:22 AM
I don't know why they would wait in line when you can get them at any department store and I'm sure Zappos has aisles and aisle of them. Yes, they are comfy, but didn't the Ugg trend go away when Pamela Anderson ended her tv career?
Posted by: anne | December 29, 2009 at 04:06 PM
UGGs are absolutely fabulous... why? because they're COMFORTABLE (way more than all their competitors i might add).. they are also practical....and even cute... people need to stop hating on UGGs...get over it! UGGs are in :)
Posted by: ariel | December 30, 2009 at 12:10 AM
Hey Kim, perhaps you shouldn't assume that which you cant possibily know beyond your sarcastic imagination....or shall I presume you are one of those vain women who totter on Jimmy Choo's no matter what the weather?? As Ariel writes, Uggs are incredibly comfortable and great in cold weather...so maybe that's what the queue is about?
Posted by: Em | December 30, 2009 at 03:53 AM
Uggs are NOT cute! They are as appealing as Crocs! Just like Crocs, the only rebuttal to an argument about those were that they were comfortable as well. I could excuse crocs only for chefs and nurses ONLY while they were at work due to safety issues but Uggs have no dog in this fight. BTW, it's not a tourist thing. I visited family members in Rockville Center and it was the only thing on everyone's Christmas wish list. I refuse to buy them - even for someone else. Trust me, I care about my faily too much!
Posted by: Maggie | December 30, 2009 at 09:35 AM
Ugh! I wish they would go away. I realize they are super comfy & will keep your feet warm, but those boots are so UGGly.
My suster attempted to buy me some for christmas & I told her I would burn them.
There are other options out there, people! Expand your horizons.
Posted by: Cruziiie | December 30, 2009 at 10:58 AM
The line outside the UGG store is more about security and inventory control, in my opinion. When you inside, the store is not that crowded. By limiting the number of patrons, the staff can keep a better eye on customers.
Also, to a lesser extent, they want to make it appear that UGG's are so hot there's a line out the door (i.e. popular NYC clubs).
Posted by: gspdark1 | December 30, 2009 at 11:47 AM
All I read is how "comfy" they are. I'd be more comfortable in my flannel PJs but I don't wear them in public. I do have slippers shaped similiar to Uggs but I wear them with my PJs in the apt.
Posted by: Kim | December 30, 2009 at 12:00 PM
I hate Uggs and Crocs. No one should wear them, ever, even in a dark closet.
Posted by: FT | December 30, 2009 at 12:49 PM
I think UGGs are so accepted because they are so easy to get into and once in nothing comes out,...they are snug and in today fashion everything is so constricting that all us welcome the idea of pure comfort
Posted by: jo | December 30, 2009 at 03:09 PM
It is because "certain" people still believe the Uggs are trendy. They are not, and like Kim said they buy at the Ugg store and go to Coach to complete a NYC shopping experience. Typical middle america believe UGG (and coach) are just all the rage in the fashion industry.... NOT! They are hideous, even more so when people put there jeans inside the UGGS!
Posted by: Lewis | December 30, 2009 at 03:26 PM
Oh for G-D's sake, people buy UGGs because it is winter, and there are not many other boots that are just as warm. People tuck their pants into them because they don't want their pants to get wet. That's it. There is no mystery here. Don't you all have anything better to do than say mean things about "middle america"? I'm sorry that people were mean to you and high school such that you had to flee to NY, but enough is enough. Such generalizations are stupid.
Posted by: nyc'er | December 30, 2009 at 03:31 PM
I often have thougth is there life after UGGS...and I have to agree they are warm and after getting I dog I confess I caved in and bought them. What is amazing is they are all over and the good styles don't go on sale
Posted by: Lindacohen | January 2, 2010 at 09:20 AM
UGGS are indeed ugg-ly! But they are also the most comfortable shoes I ever owned. I have had major foot surgery and I am terribly grateful that UGGS exist...I will buy them in any color and wear them, with gratitude. They are also warm and cuddly so their ugliness can be forgiven! I have always been a shoe-hound! And always wore the most cutting edge shoes! And that's why I landed in the hospital with foot surgery and an almost 2-year recovery. With my trusty UGGS, I can walk, run and dance! So don't be smug, guys!!! I am here to tell you that you, too, may one day be grateful UGGS-owners!
Posted by: Claire Gaines | January 3, 2010 at 08:25 PM
Typical NYC-centric attitudes on this forum...how is it, even in this day and age, that some people in this city aren't aware that it isn't the center of the universe?
Posted by: THAT side of the bridge | January 7, 2010 at 01:18 AM