POP-UP DU JOUR: Target X Liberty of London Takes Midtown By Storm

Ordinarily, we would have thought that Target would be more likely to arrange a pop-up store for its recently released Jean-Paul Gaultier collaboration line than for the Liberty of London exclusive collection that is about to be launched, but apparently they know a few things that The Shophound doesn't, because the line to enter the Target x Liberty Pop-up that opened this morning at 42^nd Street and Sixth Avenue has been growing all day long according to our friends at Racked. Who knew that those dainty floral prints would continue to exert such a pull on the shopping public?
Apparently, as of mid-day, the line had wrapped around the block, and the good stuff is going fast. Liberty fans can expect a minimum half-hour wait, and the line to pay is almost as long as the line to get in.
Lineblogging: Shoppers Queue Up for Liberty x Target Pop-Up with updates here and here (Racked)