TODAY IN DUBIOUS REORGANIZATION: Miss Sixty Shrinks Its Store Count
And Exits Manhattan
With No Store Closing Sales
And Exits Manhattan
With No Store Closing Sales
April 23, 2010
Miss Sixty is closing half of its U.S. stores including its Manhattan locations. The Flatiron District location (pictured above) which opened only two and a half years ago with a glittery party was reportedly euthanized last week, and the SoHo store is set to bite the dust on Sunday. Bargain shoppers will be relieved to hear that the Woodbury Commons Outlet store will remain open. Due to a lack of comment from Miss Sixty executives, WWD cites various store employees who insist that the brand isn't in trouble and will replace the closed stores with new units in better locations. While the Los Angeles store set to close next month is on a stretch of Melrose Avenue that has seen busier days, for example, it's hard to imagine a sportswear brand turning up its nose at West Broadway in SoHo or a historic building at Broadway and 20th Street just north of Union Square. Other locations that would sound fairly desirable in Las Vegas, Washington DC and San Francisco have also been shuttered or will be shortly. Perhaps we really shouldn't expect them to reappear here anytime soon.
UPDATE:
A visit to SoHo's Miss Sixty confirms that it will indeed be closing on Sunday, and yet there was not even the slightest hint of a store closing sale going on. Perhaps the stock will be redistributed among the label's remaining locations, or maybe there will be a clearance bonanza at Woodbury Commons later this Spring. Is there more to this story than what has been reported so far? Is Miss Sixty simply trying to get out of some costly pre-recession priced leases? Stranger things have been known to happen.
Miss Sixty to Shutter 10 U.S. Stores (WWD)
Previously:
Miss Sixty Meets Energie and Has a Big Bash