As the UNIQLO x Costello Tagliapietra dresses fly off the racks, the Japanese retailer has announced a surprising follow up collaboration to arrive in less than a month. Velvet by Graham & Spencer, the California based casual sportswear label has designed a 14-piece collection for the store including t-shirts, camisoles, dresses and even jersey harem pants that will hit the selling floor on Thursday, June 17th at prices ranging from $15.50 to $19.50.
While Velvet is not an inexpensive label -A basic women's tee starts at $55- it's a bit more casual and sporty than UNIQLO's usual Designers Invitation collaboration partners which in the past have included more exclusive labels like Lutz & Patmos, 3.1 Phillip Lim and Alexander Wang. It's an unexpected move, but not an unwelcome one, as knits and jersey's are right in UNIQLO's wheelhouse, and are perfectly timed for more relaxed Summer dressing. As the chain prepares to expand throughout the U.S., it appears they are looking further afield for collaborators that may have appeal beyond New York's fashion favorites.
The collaboration won't end with the Summer, however This fall will bring another capsule collection in cashmere with prices ranging from $99.90 to $129.90. Get ready for more customer gridlock. That Fifth Avenue mega-flagship can't come fast enough.
Velvet for UNIQLO collection arrives on June 17th at 546 Broadway between Prince & Spring Streets