Neiman Marcus Group filled a conspicuously empty menswear post today by naming Matthew Singer (pictured right) men's fashion director for both Neiman Marcus and Bergdorf Goodman stores. Name not familiar? A google image search shows that he's not quite the internet icon that his predecessor Nick Wooster has become, but he is apparently not quite the same kind of individualistic dresser, and coming from Bloomingdale's, he has had a relatively smaller position in the higher-end Men's market than he will have at Neiman's and Bergdorf's. Singer will be arriving at one of the country's largest and most influential men's luxury retailers in Neiman's, and one of it's most exclusive at Bergdorf's where he will help oversee a major renovation of the Men's Store that is already taking shape with a big new Lanvin boutique and the long awaited return of Prada with an even bigger one.
Singer has been appointed just in time for the Fall 2012 Men's shows in Milan and Paris which begin next week. That should give him just enough of a chance to get a few flashy new duds so Tommy Ton and all the other street photogs can learn his name.
Neiman Marcus Names Matthew Singer Men’s Fashion Director (WWD)
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