COLLABORATION ANTICIPATION: Adidas Said To Be Preparing Major Team-Up With Alexander Wang
July 21, 2016
We're not sure if there is an official name for Alexander Wang fans (Wang-heads? That seems wrong.) but, according to WWD, they should start getting excited about now because a collaboration with Adidas is reportedly in the works. The collaboration would presumably be announced right after the designer's Spring 2017 show on September 10. Details of the rumored line are not yet available, and the principals are remaining mum at the time, but it is said to be conceived along the lines of the athletic-wear company's long running collaborations like the ones it continues to produce with Stella McCartney, Raf Simons, Rick Owens, Pharrell Williams, Yohji Yamamoto and, of course, Kanye West, whose brand concept has just recently been fully fleshed out. Whether or not it will be under the main Alexander Wang, T by Alexander Wang or another newly created moniker remains to be seen, but it is guaranteed to leap to the top of the designer collaboration list whenever it materializes. Look for confirmation in the coming weeks, and think about what the designer who once created dresses that pay tribute to the iconic Stan Smith and Rod Laver tennis shoes (pictured at right) could do with a full collaboration line at Adidas.
Alexander Wang Said to Be Adidas’ Next Fashion Collaborator (WWD)
Comments